WINNERS! Congratulations pouring in at moment!

We’ve been awarded the Wayfinding Scheme and Traditional Signwriting categories at the 2025 Sign & Wrap Awards.

Our Fab Trad Modern Mix. Beauty is perfection!

Top Brands trust our 40 years of design experience.

30 Years of London’s best dressed Signs

Trad Twist mix NGS Soho Retro FONTS

FONTS OF DISTINCTION: A great RANGE of contemporary retro classics to inspire.

Our ability to take the old World delights come to Life! Shown on this page and across the site using our Bespoke collections of typefaces.

Above: NGS 2025. Designing this 5m wide neon back board for new cafe ”Elsie’s” in Moab, Utah, US.

EXOTIC, DRAMATIC… OR JUST PLAIN FUN

NGS For the widest range of Pure By-Hand Brand Sign Designs

A true twist mix of lettering is what we do. Yes we can create classics for Barbour or Penhaligons, switch to Urban rustics for Le Labo and whatever else you can dream up.

We’re equally happy assisting and faithfully replicating your own design material or you need us to help create your brand ID.

The results are always strikingly beautiful, prompt and above the quality lines.

CREATING NEW GENRES

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A new Legendary London deserving of

NO ORDINARY TYPE

“Fashions fade, style is eternal.”

Yves Saint Laurent

STYLE OUTSHINES

It’s easy to taste the allure of new splashes of fashionista design trends… they instantly appeal, sugar coated, transient, beautiful, and are just plain yummy eye candy, nay addictive!

… yep we all love the odd choc treat and slice of tiramisu.

NG

Finding clients a lasting edge

Today, almost instantly, uber sweetened design styles become meteoric, and over saturated.

With Insta and Tic Tok coverage everything is ‘out of the bag’ and so last years spam.

As a product designer for 20 years my job was to tap into new design trend: walking the floors of Paris, NY, Canton, Frankfurt, Milan and home turf UK design fairs in order to coherently barometer and table reports on new trend, and what’s happening in the industry.

It was my job coming out of very traditional training ground of a fine art degree, to become a turnkey retail trend development specialist.

To take a view of the manufacturing design field globally, specifically for manufacturers, importers and large retail groups such as Habitat, Crate and Barrel and Next – annual ranges that would out-last competition, and set new strategic trends, based on the constant-flow of design DNA.

That’s why when you come to NGS, you get a chunk of the future feast, and huge slice of the opportunity cake.

Our strategic, winning edge.

BIRTH OF THE PRO TREND FORECASTER…

I was one of many such specialist trend developers out in the field, and saw the rise of Indo-China Based factory design teams running amok, doing at first a pretty patchy job of low cost in-house product design.

But in just a few years these young talented creatives grew and overtook that area of design and activity. What remained was a few of us who became success makers and continued to strive for enrichment of the core materials of their own specific, product genre.

I did deep research and specialisation.

I crafted and chiselled away at my design drives, areas of deep interests, working hard perfecting the other counterpart of production and ever popular by-hand Sku delivery. Ironically I found my life’s work return to the tip of a fine, pointed sable brush.

As a masterstroke signwriter and graphic typographer I found myself drawn back to now working not so much from the screen based type faces, but to the raw facades of London. I was mixing paints in the winter cold and summer smog, alongside the new Shoreditch street artists, amid a capital breathing revival and a new creative agenda toward ‘by-hand’ and new era digital creativity alike.

“Fashion you can buy, but style you possess. The key to style is learning who you are, which takes years. ” — Iris Apfel.

Graphic design fell into categories of sharp fashion, right through the growing ranges into the historical archival alphabets, which were birthed in deep antiquity (200 BC), to mid century and the more recognisable modern day brand design era (1905 – London Underground – Frank Pick influence).

These timeless ‘influencers’ literally shaped mine and many fine lettering artists lives.

Today those lives and shapes are presented here. Reflective, gracious, and time honoured… yet always convergent, dipped in freshness of London’s future trends and styles.

Nick Garrett. NGS

Gill Sans Bold Condensed for Regent Sounds and Johnston Type for McGlashan’s

For McGlashan’s we noted their desire for Baker St/Marylebone heritage and era mood. Our fine tuning included polishing kerning and introducing some micro characteristics found in the Baker St. station heritage Johnston signage.

We call Baker St our typographic ‘Johnston museum station’. It’s featured on our APP, adorned with original signage typography in situ in that fabulous station.

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NGS ACCURACY & BEAUTY

Creative Style and Typographic Design PERFECTION

Sometimes rather Plain,

always rather Beautiful: NGS for always Proper Lettering.

Incised Didot and Bodoni Font, Choosing Keeping shop Covent Garden.

DEPENDABLE MIX OF THE BEST FONTS AND IN-HOUSE aRCHIVAL LETTERING DESIGNS

French and Italian Typography flavours, mixed with our Stylish Classical London themes, and inspired vicinity Heritage Signs.

THE CLASSIC MIX

WE ARE LONDON LETTERING aRTISTS

(with a slice of Trad-Twist mix, NGS Soho Retro and NYC Boho panned in!)

HOT VINTAGE SIGNS NOW SERVED

WITH A COOL MODERN TWIST...

Above: Interior Wall Signage | Gill Sans Light with Bold Drop Shadow | Bone white.

WHY FREE FONTS AREN’T TO BE TRUSTED

We never just take a font and jazz it..

We check all the fonts clients fwd our way, and balance them out. Fix them.

We then hand-paint the final lettering – always carefully spaced and stylishly scaled.

Whether a rich old school cool vintage classic sign,

or fresh, new, joyful minimalist,

… a cute twist of both worlds.

Sign things are made differently here.